Monday 23 April 2018

The Age of Automation (and Ultra-Efficiency) In Online Selling

A decade back, online selling was a whole different game than it is today. The options were limited to the vendors, increasing sales was confusing, and there were plenty of manual work to handle. These days, we’re living in a new age where automation and ultra-efficiency have become the “it” for online vendors.
There are advanced eBay auto listing software in the market and state-of-art e-commerce solutions available at affordable pricing—all, combined, have entirely transformed the basic idea of e-selling. You can now run your entire business on automation with only very little manual interference required on your part. Thousands of multi-channel sellers are already leveraging this power of technology. And if you want to follow their suite and keep up with the fast-changing scene, you too must get hung to this age of automation.

Start by identifying and signing up to a good and reliable multi-channel e-commerce solution. These days, you will find many. Pick one that suits your distinct requirements and budget. There are certain features you must proactively look for. One, it must offer integration facility with more than just the common marketplaces, webstores, comparison shopping engines and affiliate networks. The more partnering shopping channels it has, the better.

Second, prioritize what facilities does the solution provides. Look beyond the listing and optimization features; real-time, multi-channel inventory management and order fulfillment solution are becoming quite standard for good e-commerce software providers these days. Such features can automate various ends of operations, eliminating more of the errors and gearing your overall efficiency to an optimum level.

Also, additionally, while many online sellers and resellers undermine the value of good customer support, such “essential add-ons” can come to play a crucial role in bolstering your productivity by providing you effective and efficient assistance.

Today, to be at the top of your game, you must also be bank on technological advancement in your shipping and marketing department. The more you let cutting-edge solutions steer the functioning of your online stores, smoother will be your ride towards the epitomized ultra-efficiency. And the more efficient you are, the more successful you will be.

Monday 16 April 2018

Ludicrous eBay Listing That Can Get Sellers Trolled

eBay is not all about great products at great prices… sometimes, it is also about a great laugh that can make anyone’s day. All thanks to a number of genius sellers that showed literacy and common sense their middle finger that eventually got them hilariously trolled by buyers in the platform that had no real interest in clicking on the buy button…

That spelling –

Serious sellers that have commenced their selling endeavors with perfectly integrated and fortified support systems like eBay Magento integrated performance etc. usually stay safe from hassles like spelling mistakes whether in brand name, product name or other text content of the listing. Those that have not however, end up with expensive mistakes like the first auction of Samuel Allsopp’s Arctic Ale brewed for the 1856 arctic expedition in mint condition in sealed bottle. The first owner of the bottle forgot to add the extra ‘p’ in the Allsopp that cost him a loss of over 500,000$ which was reaped by the next buyer in his auction.

Pro tip: Using plug-ins like Bigcommerce Plug-in, spell-check plug-ins etc can help sellers access automated assistance that can prevent such disasters.

That picture…

Pictures speak a thousand words and sometimes, a thousand jokes also. Mostly seen in hobby sellers that have sacrificed their brains to zombies, the tendency to get creative often leads to prospective buyers throwing up on the listing instead. For example, there was once this 50 something lady trying to sell her vintage knickers by taking a picture of her wearing it. Need we say more!

That product!

This mainly goes out to all those eBay sellers that have taken the saying ‘someone’s trash is someone’s treasure’ a little too far. For example, there have been instances when geniuses listed pre owned edible under wears up for sale! If you are thinking ‘who does that’ followed by some serious gagging… be rest assured that everyone that witnessed the listing experienced the same. Did you know that one odd genius had listed a cooked ‘Jesus Pancake’ for auction with a starting bidding price of 16$!

Tuesday 10 April 2018

Learn These 3P Ecommerce Integration Facts Before It Is Too Late

Third party ecommerce integration has been a subject of debate in the world of ecommerce sellers many of whom have not been able to identify truth from myths shrouding this otherwise essential process offered by some of the best experts operative in the market today. This has prevented many entities from approaching the right assistance at the right time leading their ecommerce stores in top marketplaces to suffer serious invisibility, stagnation and strict deprivation of growth and profits.
To make things easy for the doubtful lot, here is a very short list of facts about 3P ecommerce integration experts that should be taken into account while deciding in favor of their services or otherwise…

  • Firstly, third party ecommerce integration professionals are real experts that are completely dedicated to maximizing efficiency in ecommerce operations with the best integration strategy applicable for the sellers. Be it Magento Walmart integration or syncing any top marketplaces, CSEs, shopping carts and affiliates for that matter, 3P geniuses are well recognized for possessing tangibly productive solutions that can offer the best of error free, customizable and flexible automation you can possibly access these days.
  • Secondly, 3P integration experts are not always as expensive as they are believed to be. While it is true that top professionals and agencies can charge over a 1000$ for their end to end services, there are upcoming professionals that can deliver jaw dropping outcomes within 250$ to 300$ per platform. And yes, the packages include all necessary and updated seller tools and softwares as well.
  • Thirdly, new yet serious sellers that have absolutely no clue about what integration is what it does can gain a wealth of enlightenment with 3P professionals. With basic integrations involving top marketplaces like Amazon Shopify integration etc. even the most inexperienced sellers can get an instant head start in the platform while maximizing their productivity from day 1.

Monday 2 April 2018

3 Ecommerce Listing Hacks That Will Eventually Kill Your Visibility

Working smart can often yield better results than working hard and this applies to the realm of ecommerce listing practices as well. However, sellers that end up thinking that shady tricks and hacks applied for instant visibility and sale are smart ways to beat competition, there is some serious need to re-evaluate strategies. Following are 3 such backdated and hackneyed listing tricks that have killed visibility for hundreds of sellers over years and caused many to get suspended from the concerned marketplaces especially eBay and Amazon within days...


Keyword stuffing –

Almost all best eBay Amazon listing software these days come with organic keyword optimization benefits that allow sellers to choose the best keywords for products in certain categories without having to go through the hassle of trial and error. However, there are geniuses that include all keywords relevant or irrelevant to their product and make a mini complex paragraph in place of titles. This never works because even though the products may pop up in search results, buyers will still not click on them leave alone making a purchase.

Copying competitor’s listing end to end –

There are features and facilities in Amazon / eBay where sellers can integrate their listing with pictures of the same product already listed with the marketplace. However, to copy everything from titles to description and prices from competitors that appear to be doing well, is not considered a mature act. It may be the easiest way to create a high quality listing, but it eventually gets kicked back by these marketplaces that insist on authenticity.

Lowest list price and highest shipping + handling charges –

Competitive pricing may be tough especially in multichannel endeavours like Shopify Jet.com Amazon etc. This often motivates sellers to fool buyers by listing their products at the lowest prices only for the sake of gaining instant search rankings and bulking up the figures later at the time of check out often to go beyond the market price of the product to maintain their profit expectations. Such acts can result in account suspensions especially when repeated after warning.