Saturday 23 July 2016

4 Ways Sears Is Getting Better For Sellers

Sears is getting better for sellers in many ways than one. This is perhaps the time in e commerce world where the latter should consider placing their best foot forward in Sears alongside their presence in top e commerce marketplaces like Amazon and eBay. Being voted as the top 10 most trustworthy marketplace this year and giving Amazon a touch competition as far as customer satisfaction is concerned, there is not much that will stop unique visitors to increase many times over in by the end of the season. Improvements and enhancement in different diverse product categories ranging from electronics to home and beauty, has also been welcomed by buyers.

Keeping noticeable improvements in mind, it is expected that by the arrival of the festive season 2016, sellers who sell on Sears will win the greater part of buyer’s trust and gain herculean profits in the process. This makes the following two months the best phase to establish presence in the platform. As far as establishing presence in Sears is concerned, things seem to have become even better than it has ever been. The benefits to experience are far too many topped by these integral aspects…


  • Better API integration – Sears has been working on its API integration and has actually done a commendable job towards this direction. Integrating with Sears API is now a literal cakewalk something like Shopify to Amazon connection carried out by promising e commerce support developers.
  • FBS – Fulfilled by Sears completes this platform from end to end. With this new order completion essential, sellers will no longer need to depend upon external order completion solutions like FBA etc.
  • Free advertisement – Unlike Amazon that has brought in urgent changes in their advertisement policies, merchants can advertise free on Sears. Costs will apply only when buyers click on the advert and visit merchant store.

Last but not the least, Sears has always been cost effective for sellers allowing the latter to make and maintain profits that lose it as operational costs. 

Friday 1 July 2016

How To Behave Yourself In Google Shopping

Google Shopping is one of those platforms that entertain no nonsense from sellers. This leading comparison shopping platform assures highest possible traffic and associated conversions to those who know how to work their way organically to success. Considering the fact that sellers can often enhance their sale by over 100% by merely setting foot in this site is tempting enough to try various stunts to stub competitors on their toe. However, many less fortunate sellers would agree that it is better to behave in Google Shopping and gain optimum benefits than try tricks and hacks and get your listing scrapped in the process.
                            

Basically if you carry out proper integration of your shopping cart solution with Google Shopping, issues as far as visibility, traffic and conversions would not arise in the first place. Say for example, if your online store is powered by Magento, you will have to carry out proper MagentoGoogle Shopping integration to ensure establishing infallible compatibility between the two platforms so that you don’t have to resort to questionable methods at all. This though is only beginning of the checklist. Maintaining an organic and profitable presence in Google Shopping also includes these essential never-say-no factors…
Ø  Firstly, please pay up in time. Google Shopping is not free and you will have to pay per click that is driven in favor of your store irrespective of whether you manage to close your sale or not. If you run out of your funds, your listing may be scrapped.
Ø  Secondly, it is always worth every penny to have your listing optimized the organic way. Not doing so will push your products into sure shot invisibility. Google Shopping Search engine is very alert of any black hat methods being used by sellers. The consequences can be very traumatic on being identified.
Ø  Using high quality softwares systems for pricing and repricing is expected in Google Shopping which is assured to fortify your position in the midst of competition. With the right pricing tools handy, you will not have to fall back on tricks and hacks to feature over competitors.

Providers who offer Amazon eBay selling software also offer solutions for top comparison shopping platforms. Approaching the same will always help you to stick to the right path.