3 Hurdles You May Face While Selling On Walmart Marketplace

It is alright to be optimistic about Walmart online marketplace because there are scores of reasons that back a glorious future in the same. However sellers in the process of commencing their endeavors in this platform should be aware of certain limiting factors that can create turbulence in otherwise smooth waters to damaging extents, 3 of which can be mentioned as follows…

Entry – Selling on Walmart marketplace is a treat that is reserved only for the best of the lot. If you are not a top performer in eBay, Amazon etc with glorious track record in terms of traffic attraction, revenue generation and other crucial parameters as such, there is ample possibility that your application will never be entertained by Walmart.com.
Besides this, it is a fact well known to sellers by now that Walmart takes a considerably long time to process applications and approve the same. The process of approval may take around 4 to 5 weeks in certain cases. Till then, sellers are only needed to wait and watch.

Price battles – Price battles can get very serious while selling in Walmart.com especially for entities that also sell in other top marketplaces like Amazon and eBay. Walmart assures lowest prices to buyers and expects multichannel entities to respect this policy to the last word. Therefore, sellers will have to work out their profit margins and cost compatibility with other marketplaces of presence very carefully so that they don’t end up getting warned or suspended from both / all marketplaces of presence.

Initiating end to end integration like Walmart Shopify eBay Integration etc. can be a worthy solution to this issue.

Maintaining standards – You cannot compromise on core operational processes with substandard apparatus and this is amply relevant as far as order completion is concerned. At all times, your integration efforts, tools and softwares as well as reporting and tracking system are needed to be in the best of health. This can often get expensive for sellers but worth the effort. 

3 Simple Steps To Improve Your Shopify To Amazon Ecommerce Performance

Shopify is one of the most innovative and versatile shopping cart store building platforms that has proven its applicability to Amazon sellers at large. However, sellers must understand that Shopify like all other shopping carts is not complete and all inclusive in nature and improper approach to linking the two platforms can lead to infinite obstacles in Shopify to Amazon ecommerce endeavors.

The good news is sellers can overcome the possible odds by enlightening themselves with these 3 simple steps that is assured to lead to a better and more productive Shopify Amazon selling future…

Head to toe integration – To can never mention it enough number of times that integration is not a myth and should be approached at the very onset of ecommerce endeavors. The scope of integration stretches from flawless account creation with Shopify, applying for category approvals, purchasing UPCs, creating new listing / importing existing listing from Amazon, establishing end to end inventory apparatus followed by commencement of selling.

Point to note… The framework of integration procedures is usually the same for all ecommerce marketplaces and shopping carts like Walmart Magento integration etc. with small yet confusing differences here and there. This makes it very convenient for sellers to employ professional expertise for the process to get error-free results at the very onset.

Meet store requirements flawlessly – Sellers that do not meet store requirements as specified by Shopify can receive error messages time and again. There are certain intricate details involved in this process that needs to be attended with maximum care and attention in order to manage error free operations between the two platforms. Here again, involving professional assistance can help manifold.

Usage of tools and plug ins – Lastly, there are a number of tools and plug in solutions that are made available by Shopify as well as third party ecommerce solution developers that can add advanced features to integrated selling between the two platforms. Using these solutions can boost performance significantly.

Becoming A Successful Walmart Marketplace Retailer Is Easy – Here’s What Sellers Have To Say

3P sellers that have been facing tough times in top ecommerce marketplaces like eBay and Amazon in terms of just about anything starting from operation management to growth and profits, may find some solace in Walmart.com. As has been expressed by entities that are already performing in this marketplace, here are 4 good reasons why success may come easy in this platform…

Selective entry – For those wondering how to become a Walmart marketplace retailer at the earliest, it will benefit to know that this platform is not for everyone. Entry is usually very selective with only the cream of the lot winning a chance to perform in the marketplace. This works wonderfully for 3P entities in the sense that competition always remains low and productive at the same time.

Access to unique visitors is easy – Walmart presently ranks no. 2 after Amazon in the USA. This is reflective of the phenomenal numbers of unique visitors that throng the marketplace every single day. Considering the fact that competition is low, gaining access to the unique visitors is easy. Maximizing sale and profits is thus an easy possibility in this marketplace.

Fees and costs are more comprehensive and manageable – Unlike Amazon and eBay, fees and commission structures in Walmart.com is comprehensive and manageable. This is one of the reasons why chances of revenues seeping out through unidentified loopholes are rarely possible.

Readymade integration solutions are available affordably – Integration with shopping carts and other marketplace like Walmart Shopify Rakuten Amazon etc is usually as easy as approaching the official integration partners. Customization and affordability are maintained in these services offered by the latter.

There could be some price battles between Walmart and other marketplaces especially Amazon  but this is absolutely approachable with the assistance of tools and softwares dedicated to the purpose.