Tuesday 16 August 2016

5 Things That Make Google Shopping Easy For Sellers

Befriending Google Shopping may not be very difficult if you learn how to strategize. Strategizing again is not solving e=mc2. The process basically requires a little assistance in the beginning as a little practice and experience which comes with time. Here are a few tips though, for beginners to get a smooth start in this glorious comparison shopping platform…

  • Upload optimized listing

Optimizing your listing as per the requirements of Google Shopping is the first thing that is assured to make your presence more compatible with this platform. Manual optimization processes though, can be a bad idea. Using Google Shopping feed optimization tools made available by quality third party ecommerce solution developers who offer quality eBay Amazon selling softwares etc. can be of help.

  • Use assistive tools to power your presence

Besides optimization tools, it is also necessary for sellers to use software solutions for critically essential processes like pricing, repricing, tracking product performance, keeping an eye on what competitors’ movements etc.

  • Plan your CPC expenses

This may depend upon how long and how high you wish your products to feature in the search ranking of Google Shopping. At this very moment, the cost per click is around a dollar, which can be reasonably high considering the fact that you can expect to get hundreds to thousands of clicks every month. Sellers often find themselves in trouble when their clicks fail to generate sales leaving them with excess expenditure to handle and no profits in return. Planning your CPC beforehand can prevent such damages from happening.

  • Follow rules and integrate well

Say for example, if you are a Shopify powered seller, you will have to carry out Shopify Google Shopping integration before you seek to get anywhere in the good books of Google Shopping. it applies to all shopping cart solutions you may be powered with whether Magento, Bigcommerce, 3D Cart, CS Cart, Americommerce or anything else for that matter.


The A – B – C – D Of Amazon Product Listing

Beginners in Amazon who often find themselves lost battling the bare basics in this mammoth marketplace can find their footing easily by following the A – B – C – D of listing. Proper listing in Amazon can be your ultimate tool in gaining satisfactory visibility while convincing buyers to make their purchases as well. So, here is how it goes…

Always use a listing management solution

When in Amazon, it does not matter whether you are a small seller, midsized or large. If you wish to make an impactful listing start, you will have to use well chosen Amazon listing software solution. With these softwares, you will experience the sheer bliss of automation and freedom from errors which is crucial in this platform.

Beware of tricks and hacks

Listing tricks and hacks have been very common in Amazon. These Black hat methods are usually preached to gain instant visibility in the platform without having to undertake organic optimization lessons. However, it does not take Amazon long to understand what is happening. Such acts are soon punished with suspensions.

Call professionals when listing becomes invisible

After your listing goes online, you are expected to gain some traffic and make some sales. If you have not managed to reach the optimum levels of sale that you expected, do not hesitate to call in professional third party e commerce assistance. These professionals can spot what is going wrong and where followed by correcting the needful.

If you are a multichannel seller and have presence in platforms like eBay as well, e commerce professionals can systemize your listing by conducting eBay Amazon integration to perfection.

Don’t worry about costs

As a new seller, you may worry about the costs that come with installing software solution and involving professionals. The truth is, you can locate affordable solution providers that do not charge by the thousands.

Thursday 11 August 2016

Amazon Inventory Management Drama Simplified

Many Amazon sellers are found in tears when it comes to explaining their inventory management horrors. Over selling, under selling, order cancellations, shamefully poor reviews left by unyielding customers who have been wronged, Amazon taking note of it all, Amazon bringing down rating and ranking… the chain of unfortunate circumstances goes on and on and on…On the brighter side, the great Amazon inventory management drama can actually be simplified so that these issues don’t arise behind any seller’s back. Here are some of the easiest and thoroughly tried and tested means that allow Amazon inventory a healthy, smooth and risk free movement…


  • Rule 1 – Please keep your inventory short and sweet when you start. It is always easier to control smaller inventory stocked in one or two warehouses at the most. Learn how to predict sale and choose only those products that are market fit. This will streamline your item list and will prevent you from stocking on stuff that eat space and claim warehouse charges.
  • Rule 2 – You may lose control on your inventory to a certain extent when you choose Fulfillment by Amazon, it is always a good decision to make. You can be confident that your inventory will be in place if it is under FBA surveillance. However, considering the fact that FBA costs money, you need to plan well before hand and preferably seek guidance from professionals as well. Using FBA fee calculators and Amazon profit calculating tools will also be necessary.
  • Rule 3  This is perhaps the most important rule that all Amazon sellers must know by heart. There is no better way to improve inventory management in Amazon than using proper inventory management softwares for the purpose. Approaching high quality third party providers can be an instant relief.
  • Rule 4 – Integration of shopping cart solutions with Amazon is also an integral requirement. Approaching any third party solution developers that offer integration solution like Bigcommerce Google Shopping, Shopify eBay, Magento Jet.com etc. should be a good idea.