Buyers in Amazon can conduct their search for products of their choice based on reviews and ratings posted by other buyers that have bought the same items from the same sellers. Thus, better the reviews and ratings better will be the level of visibility in this marketplace. For sellers that are still clueless about how to win better reviews and ratings in favor of their listing in Amazon, here are 4 steps that are assured to help…
Your listing should have something genuinely worthwhile –
When you sell on Amazon your focus should always be on maximizing the purchase experience of buyers. This is one of the best ways to win their hearts and leave ample scope open for reviews to pour in.
From affordable prices to attractive deals; from extended return period to next day order delivery, every extra effort in maximizing the value of listing will add up to maximize chances of inviting better reviews.
Your order completion should be impeccable –
Late deliveries, order cancellation originating in your part and other such issues associated with order completion can invite negative reviews from buyers that can eventually contribute to lower ranking and warnings from the marketplace. Maintaining the health of the order completion structure is thus, important.
End to end integration of your shopping cart with Amazon as well as other platforms of sale like Walmart etc. can help in this endeavor. Approaching Amazon Walmart partner API developers can add speed and quality to the process.
You must make conscious efforts to convince buyers to post good reviews –
Your efforts matter in every sense of the term when it comes to winning happy reviews and 5 star ratings from buyers. Sending personalized notes like ‘if you are happy with our services please leave a review’ can be a good idea. Using review generation and management system can be a life saver.
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